Getting discovered on the first page of Google search results is an uphill task for most e-commerce websites. One latest data reveals that… — Getting discovered on the first page of Google search results is an uphill task for most e-commerce websites. One latest data reveals that there are 12 to 24 million e-commerce websites in the world. …

A company may have millions of visitors to its website. But at the end of the day, if it fails to convert into paying customers then the… — A company may have millions of visitors to its website. But at the end of the day, if it fails to convert into paying customers then the traffic is nothing more than a vanity metric. When it comes to business, conversion matters a lot. That’s the entire basis of its…

Are you aware of a social media audit? If not, then in this blog you’ll get to know all about social media audit and why it is important… — Are you aware of a social media audit? If not, then in this blog you’ll get to know all about social media audit and why it is important. Many businesses these days are using social media to promote their business. They need to build a strong social media strategy to…

Did you know that over 70 percent of small businesses don’t use SEO? Among the remaining 30 percent, only a handful use exceptional local… — Did you know that over 70 percent of small businesses don’t use SEO? Among the remaining 30 percent, only a handful use exceptional local SEO strategies or take the help of trustworthy local business SEO services providers to rank at the top. But when it comes to selecting a professional…

Looking for the best way to optimize a Google Smart Shopping campaign? If yes, then in this blog we will talk about various opportunities… — Looking for the best way to optimize a Google Smart Shopping campaign? If yes, then in this blog we will talk about various opportunities to optimize your Google smart shopping campaign. In a regular search campaign, the users have control over the keywords they target, the ad copy they use…

In the digital era, every business must have a website irrespective of its size. But as per recent data, one in four small businesses… — In the digital era, every business must have a website irrespective of its size. But as per recent data, one in four small businesses doesn’t have a website. Among the rest, almost half rely on their in-house team to manage their websites. Creating a well-optimized and professional-looking website is a…

As per data by Content Marketing Institute, nearly 90 percent of marketers use email marketing to reach their target audience. But only… — As per data by Content Marketing Institute, nearly 90 percent of marketers use email marketing to reach their target audience. But only about half of them get desired results from their campaigns. Even though email marketing has an average ROI of US$44 for an investment of every one dollar, only…

In the age of social media and the rising popularity of video marketing, creating and uploading videos on various platforms is one of the… — In the age of social media and the rising popularity of video marketing, creating and uploading videos on various platforms is one of the simplest and easiest ways to reach out to the target audience and enhance brand awareness. …

If you type ‘search query’ in Google, the two words you entered into the search bar are the search query. Simply put, it is the string of… — If you type ‘search query’ in Google, the two words you entered into the search bar are the search query. Simply put, it is the string of terms or phrases that web users use when they are performing a search on search engines. A search query is extremely important for…